About the School of Management
In a very competitive corporate world, it takes a well-rounded individual to make a résumé stand out. The business programs in Capital’s School of Management prepare a student to do just that. Our programs combine a well-rounded, contemporary, interdisciplinary curriculum with hands-on internships and learning experiences at top firms around Central Ohio.
All School of Management majors are designed around a broad business foundation including: accounting, management, marketing, economics, finance, business law and management information systems. The curriculum emphasizes personal career development, ethical reasoning and global citizenship. Students may select a major in the following: accounting, financial economics, leadership and management and marketing. A minor in international business is also available to business majors, and several business minors are available to those majoring outside of the School of Management.
We offer majors in:
Faculty members in Capital’s School of Management are committed to the philosophy that the best preparation for a career in business is obtained by combining a broad background in the liberal arts with a major emphasizing the development of quantitative, analytical and human relations skills. Students may choose to supplement their business program with an additional major or minor in a non-business discipline.
Special features of the program include the “externship” experience for sophomores, a professional development sequence for sophomores and juniors and internship opportunities for seniors. Specific programs include:
Accounting
Accountants play an important role in the operation of every business, government agency, and nonprofit organization. Accountants compile and summarize financial information and present it to shareholders, lenders, management, and regulatory agencies. Accountants must ensure that the information is prepared in accordance with both legal regulations and accepted standards of accounting. One challenge that accountants face is being able to communicate complex financial information in a way that is accurate yet understandable by those who use the information.
Students considering a major in accounting should be able to analyze and summarize data, and should have good math skills and an interest in working with numbers. However, accountants must also have excellent oral and written communication skills so that they can effectively present and explain the relevance of complex financial information.
Financial Economics
The Financial Economics major differs from the traditional Economics major.
The financial economics major is designed for students who are interested in both economics and finance. The objective is to prepare students to apply principles in economics and financial analysis in preparation for a career.
The financial economics program blends economics theory in the liberal arts tradition with the applied tools of modern finance. Those tools include financial statement analysis, risk and return and time value of money. Applications include asset valuation, capital budgeting, long term and short-term financing and investment decisions. Applications in special areas include portfolio management, stock and bonds selection, using derivatives to hedge risk, exchange rate determination, exchange rate risk management, money supply and demand, interest rates determination, the operation of financial institutions, and risk management of commercial banks.
Leadership and Management
The Leadership and Management major was developed in response to the business community's pleas for graduates who are more than just technical experts. They are looking for employees who have the qualities listed above. Leadership and management majors take coursework in all of the functional areas of business, with additional practical seminars that focus on leadership, communication, motivation, and the effective management of people within organizational settings. This program prepares versatile leaders and managers for careers such as small business management, public sector management, sales, retail management, supervisory and entry level management positions, and human resources positions such as recruitment, training and development and employee relations. This major is also excellent preparation for many graduate programs including the MBA, and law school.
Marketing
In today’s domestic and global organizations, marketing is a key function that involves the creation, communication, and distribution of products and services that will satisfy consumer wants and needs, and the development of lifelong relationships with consumers. The objective of marketing is to create value for the consumer and profitability for the organization. Although marketing is frequently associated with for-profit organizations, marketing is equally important for not-for-profit organizations.
Careers in marketing provide individuals with opportunities to work in a fast-paced and challenging environment. Employers in Marketing seek individuals that are energetic, enthusiastic and creative combined with strong interpersonal and analytical skills.
Invaluable Sophomore Externships
Capital University provides a unique experience for sophomore accounting majors known as the "externship" program, incorporating the experience factor into the accounting curriculum.
The program provides an opportunity for qualified students planning a career in accounting to observe professionals in the performance of audit, tax and management consulting engagements. The student is assigned to a public accounting firm for four days on a full-time basis.
The following quotes were compiled from the written reports completed by Capital students after their externship experiences.
"Following my externship, I have a greater sense of my future plans after college. Not only did I learn more about the public accounting field, but about the business world in general. I gained confidence in myself being at an accounting firm for a week. I improved my people skills by talking and interacting with numerous people throughout the week. I absorbed valuable information during this week including many concepts I could not have learned in the classroom. This experience definitely was beneficial in preparing me for the accounting field." – Kristi Michelfelder
"One aspect which impresses me about the Ernst & Young firm is the level of friendliness and camaraderie among the employees. Since my first day with the firm, I was made to feel welcome and had a sense of belonging. In terms of skills and knowledge, I received immeasurable experience from my externship with Ernst & Young. I have benefited from the introduction of the accounting profession and feel it will be of use in many areas of my future occupation, as well as practical use in my daily living." – Lori Brandt
"I have gained a great deal of knowledge and insight during the time I spent at KPMG/Peat Marwick. The roles of public accounting were unclear to me before I began my externship … I found the employees were extremely friendly and willing to answer my questions and help me learn about an accounting career. I feel the externship experience has helped me with my career choices. It has provided me with hands-on experience and allowed me to gain a better understanding in the public accounting world. I am more confident in my decision to pursue accounting. Best of all, this experience allowed me to meet many new people, and their help is most appreciated." – Nicole Crates
Highlights of Capital University's Business Program …
- Individualized attention from faculty adviser
- Commitment to teaching ethics and their application in everyday business situations
- Strong liberal arts background through the General Education goals
- Well-established internship program for seniors
- Professional development sequence for sophomores and juniors
- Unique accounting "externship" opportunities for select sophomores
- Excellent placement record for graduates of the program
- Strong corporate and government connections throughout Central Ohio
Internships enhance classroom study
As a supplement to classroom instruction, business majors can integrate business theory with business practice through internships with top corporations throughout Central Ohio.
Capital students have been working side by side with managers, accountants and other executives through the internship program for more than 30 years. Many Capital business majors annually participate in the internships, receiving classroom credit for some internships or, depending upon the arrangement with a particular company, a stipend plus overtime pay for others.
Participating firms agree to engage the intern in assignments that will further the student's knowledge, and agree to plan and supervise the intern's involvement in meaningful business experiences.
Companies and organizations participating in the internship program through the years have included banks and other financial institutions, accounting firms, insurance companies, retail establishments, manufacturing organizations, governmental and other non-profit entities. These have included:
- Cummins Krasik Hohl & Co.
- Greene & Wallace
- KPMG
- Ernst & Young
- Deloitte & Touche
- Larry Stemen & Associates
- State of Ohio Auditor's Office
- Children's Hospital
- Nationwide Insurance
- County Savings Bank
- International Visitor's Council
- Dodd Brokerage
- Ohio Department of Human Services
- Fischel Company
- Huntington National Bank
- Hauser & Taylor
- Price Waterhouse Coopers
- Department of Defense, Defense Audit Service
- Airnet Systems
- Ohio Department of Transportation
- The Limited
- Dominion Homes
- Bath and body Works
- Victoria's Secret
- The American Cancer Society
- Promowest Productions
Dr. Keirsten Moore
Associate Dean for
Undergraduate Programs
School of Management
business@capital.edu
For more information about the Capital University School of Management, call 236-6670 or 1-866-544-6175 or e-mail: admissions@capital.edu