The electronic media and film program is designed for students planning careers in the ever-changing electronic media industry, in media education and in specialties that require a substantive knowledge and appreciation of film and related media, such as an arts administrator, video archivist or film reviewer. Additionally, the program prepares students of mass media for further education at the graduate or professional level. The course offerings in the program encompass analysis, critical inquiry, management, performance, production, programming and script writing. In addition, the Communication major with emphasis in electronic media and film offers a broad base of course work that enhances students’ communicative abilities and understanding of electronic mass media and supports their interests and studies in other disciplines. The film studies minor provides a framework from which students can approach film from a variety of aesthetic, critical, historical and theoretical perspectives.
 

Students are encouraged to join and participate in pre-professional experiences such as WXCU, our campus radio station, and/or one of our two television shows, Skyline Columbus and CapVision. All are designed to provide hands-on production opportunities for students each semester of their Capital experience. Qualified students also are encouraged to participate in our extensive internship program, gaining experience at regional video production facilities and at broadcast/cable radio and TV outlets.

Course requirements for all majors and minors can be found in our online course bulletin.

Program

We have designed the electronic media and film program to provide students with the necessary skill development and academic knowledge for entry into graduate school or in any of the three major areas of the broadcasting industry:
 

• News and Performance;
• Production; and
• Sales, Advertising and Management.

Approach

The broadcast industry employs the talents of writers, performers, videographers, editors, film reviewers, arts administrators, archivists, and technicians-- just to name a few – and is a population distinguished by its creativity, its currency of knowledge, and its commitment to excellence. Visually and aurally acute, these professionals understand the power of the media to educate and entertain. They, as responsible citizens, also recognize the power of the media to fuel those opinions and decisions that will shape the future. Capital's electronic media and film program prepares students to handle these responsibilities. In addition to offering the student a broad base of course work in electronic mass media, the program supports students’ interests and studies in other disciplines. Students in this program receive a substantial background in the liberal arts.