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June 18, 2025

Capital Sport Business Students Gain Hands-on Experience at Super Bowl LIX

As millions watched the Philadelphia Eagles take home the Vince Lombardi Trophy at Super Bowl LIX, two Capital students were behind the scenes at one of the biggest sporting events in the world. For the sport business students, the big game wasn’t just about football. It was a once-in-a-lifetime opportunity to network, build skills, and be part of sports history.

Abby Brunner ’26, accounting and sports business, and Trevor Shook ’26, business management and sports business, worked inside Caesars Superdome as part of the NFL’s Teammates Program, gaining invaluable experience working events during Super Bowl week and having a unique opportunity to see firsthand the immense coordination and effort it takes to execute North America’s biggest sporting event.

Abby Brunner ‘26
Accounting, Sport Business 

My Superbowl experience was one to remember. The first two days, we got to work the Super Bowl Fan Experience, featuring interactive games and autograph signings from players. Many players stopped by the Experience, such as Chris Olave and Tyreek Hill. At the Experience, I got to interact with fans at some of the games and helped scan them into the lines. While doing this and chatting to some of the people in line, I was able to gain connections and hopefully help enhance the experience for the fans. It really made me appreciate the magnitude of this singular sporting event and what impact it has on the sports fan community. This is an experience that football fans, in general, will remember for the rest of their lives. I know I will! 

Trevor Shook ‘26
Business Management, Sport Business 

The highlight of the trip was definitely game day. I was privileged to have the position of stadium fan services on the 500 level. Before the game, we were able to hang out in the stadium for about two hours to just take it all in. Being inside Caesars Superdome at such a major event was breathtaking, and the atmosphere was amazing, to say the least. When the fans started entering, we were busy wayfinding, which is directing fans to find their seat sections, restrooms, concessions, the NFL shop, and just around the stadium in general. This is such a simple task yet one that takes hundreds of employees to do to ensure a positive experience for the fans and to manage crowd control. Again, being able to talk to so many excited fans was very rewarding. It was very eye-opening seeing everything that goes into putting on one of the biggest sporting events in the world, and being able to be part of it was such a phenomenal experience, which I am extremely grateful for.